SEO ROI should feel measurable — not mysterious

Most business owners don’t need “more traffic.” They need a predictable way to estimate outcomes: leads, customers, and profit. This calculator helps you model what SEO can produce based on your real inputs — budget, conversion rate, close rate, and customer value. Use it as a planning tool to understand what needs to be true for SEO to make sense in your market.

Calculate How Your SEO+Nfinity Media Packages Look Like In ROI

Why we talk ROI (and why our SEO is not a “package”)

SEO shouldn’t feel like a black box. If you’re going to invest monthly, you deserve a simple way to estimate what “good” looks like — based on traffic → leads → customers → revenue.

Use the calculator below to model ROI using your real numbers: customer value, conversion rate, close rate, and budget. Start conservative. If the math doesn’t work, we don’t force it — we fix the inputs (conversion, follow-up, pages, trust signals) before we ask you to “spend more.”

SEO ROI Calculator

Choose a monthly SEO budget and model realistic growth. The calculator automatically adjusts execution bandwidth and ramp-up pace — because SEO output changes when the investment changes.

$1,000–$10,000 Range

Inputs

Budget-aware model
Monthly SEO Budget ($) Range: $1,000–$10,000. This influences execution bandwidth + how fast traction builds.
$
$2,400
Recommended Execution (Auto) Budget determines how much can realistically be executed per week (shows range, not exact hours).
Ramp-Up Months You can increase it, but the model will enforce a realistic minimum based on budget.
Target Monthly SEO Clicks (At Maturity) We’ll cap this based on budget so the model can’t be “gamed.”
Website Lead Conversion Rate (%) Typical range: 2%–12% depending on offer + page quality.
Lead → Customer Close Rate (%) Typical range: 15%–40% depending on sales process.
Customer Value ($) Use average revenue per customer (or LTV if repeat).
$
$1,200
Gross Margin (%) Used to estimate profit from revenue (example 40%–70%).
Projection Window (Months) SEO compounding shows across longer windows.
Projected ROI (Net)
ROI is budget-aware: lower budgets typically mean slower traction and lower peak output.
Total Revenue Generated
Across the selected window (growth curve applied)
Total Profit (After SEO Cost)
Gross profit minus SEO spend
Estimated Leads / Month (at peak)
Peak clicks × conversion rate
Estimated Customers / Month (at peak)
Leads × close rate
CPL (at peak)
Monthly budget ÷ peak monthly leads
CPA (at peak)
Monthly budget ÷ peak monthly customers

Use this to sanity-check SEO economics

If the numbers look low, it usually means your website isn’t converting traffic efficiently yet — things like page layout, speed, trust signals, or your offer may need improvement. Also remember, SEO builds momentum over time — this model reflects steady local growth, not instant results.

Every city and every business is different. If you’d like a more tailored estimate based on your market, competition, and goals, book a quick call — we’ll walk through it together.

Why We Focus on ROI Instead of “SEO Packages”

Most SEO agencies sell packages built around deliverables — a few pages, a few keywords, a few “reports.” That approach makes it easy to upsell, but it doesn’t always match what you actually want: more qualified traffic, more trust, and more calls.
That’s why I prefer ROI-based thinking. When we look at customer value, conversion rate, close rate, and monthly investment, it keeps everything honest — on both sides. If your numbers say the ROI isn’t there yet, we don’t push you into a bigger package. We fix the foundation first: site structure, local authority signals, service messaging, and conversion flow.

Website Support & Design Improvements Are Included — Not Add-Ons

If you decide to work with me monthly, I don’t treat your website like a separate revenue stream. Website support and design improvements are included because SEO execution requires it anyway — landing pages, location/service pages, internal linking, FAQ sections, conversion improvements, and content expansion. The goal is not to bill you for every small change or split work into micro-addons. The goal is simple: build authority, earn clicks, turn those clicks into leads, and turn leads into customers — without overbilling or overselling.

No Under-Bundling, No Upsells — Just Outcome-Focused SEO

We won’t “under-bundle” to create artificial add-ons later. Real SEO includes whatever is needed to move the needle: technical fixes, content structure, on-page improvements, and local relevance — done consistently. If something is outside the scope (like heavy custom app development), we’ll say it upfront. Otherwise, we stay focused on outcomes: traffic quality, trust signals, rankings that matter, and measurable lead growth.